Privacy Policy
PRIVACY STATEMENT
Last Updated: June 27, 2025
Annflora ("we", "us", or "our") is committed to protecting your privacy. This Privacy Statement explains how we collect, use, share, and process your information when you use our website, products, or services.
1. Personal Data We Collect
Personal Data refers to information that directly or indirectly identifies you. We collect:
a) Data You Provide:
- Account details (username, password)
- Contact information (name, email, shipping/billing address, phone)
- Payment information during purchases
- Communications (customer support inquiries, survey responses, chat logs)
b) Data Collected Automatically:
- Device information (unique identifier, IP address, operating system, browser type)
- Usage data (pages visited, features used, diagnostic reports)
- Approximate location (derived from IP address or GPS, where available)
2. How We Use Your Personal Data
We use your data for the following purposes:
| Purpose | Legal Basis |
|---|---|
| Provide products/services | Contractual necessity |
| Process transactions & deliveries | Contractual necessity |
| Improve products/services | Legitimate interests |
| Send marketing communications | Your prior express consent |
| Prevent fraud & ensure security | Legitimate interests / Legal compliance |
| Comply with legal obligations | Legal compliance |
Note: You may withdraw marketing consent anytime by contacting us.
3. Cookies and Tracking Technologies
Cookies are text files stored on your device to:
- Enable website functionality (e.g., shopping cart)
- Analyze user behavior and improve services
- Deliver targeted advertisements
You can manage cookie preferences via your browser settings.
4. How We Share Personal Data
We disclose your information only as follows:
- Service Providers: Partners assisting in payment processing, shipping, or analytics (strictly for service delivery).
- Legal Requirements: If required by law, regulatory authorities, or to protect our rights/safety.
-
Business Transfers: In case of merger, acquisition, or asset sale.
We never sell your data to third parties for independent marketing without your consent.
5. International Data Transfers
Your data may be processed outside your country of residence (e.g., EEA → third countries). We ensure safeguards are in place via:
- Standard Contractual Clauses (SCCs)
- Adequacy decisions under GDPR (for EEA users)
6. Your Rights
Depending on your location, you may:
- Access, correct, or delete your personal data
- Restrict or object to data processing
- Request data portability (structured format)
- Withdraw consent (for consent-based processing)
To exercise these rights, contact us at annflora.official@gmail.com. We respond within 30 days.
7. Data Security & Retention
We implement technical and organizational measures (encryption, access controls) to protect your data.
Retention periods vary based on:
- Legal requirements (e.g., tax records: 7 years)
- Business needs (e.g., ongoing contracts)
- Consent status (marketing data)
8. Third-Party Links
Our website may link to external services (e.g., social media, payment gateways). This Privacy Statement does not apply to third parties – review their policies separately.
9. Updates to This Statement
We may revise this Privacy Statement periodically. Material changes will be notified via website notice or email. Continued use constitutes acceptance.
10. Contact Us
For privacy inquiries, requests, or complaints:
Email: annflora.official@gmail.com.